4 Steps for Choosing a Great Business Location

The location of your business directly correlates (in many cases) with the quality of your staff. Why is this? Top, sought after employees are selective with where they choose to work. However, different workers prefer different locations. While some enjoy busy urban areas, others prefer quiet, suburban areas that are a quick ten to thirty minute drive from home.

Studies have proven that the physical location and quality of the building affect people’s employment decisions, which makes it imperative that you choose wisely. And while you can’t please everyone, you can select a location with qualities that appeal to a variety of workers. How?

• Quality of the facility: People enjoy working in an aesthetically pleasing building that is well maintained and clean. Additionally, the condition of the restrooms are a contributing factor to the company’s value, given the fact that a dirty bathroom can chase potential employees away. Even if you can’t afford a gorgeous, new building, you can still keep an older building well-maintained, clean and looking nice.
• Ample parking: Your location should have enough parking for all employees to easily find a spot nearby, which can prevent frustration and tardiness that arise from having to search for parking. If necessary, you can assign spots to ensure that everyone fits.
  
• Public transportation: Some people prefer to take a bus or train to work, perhaps because they do not own a vehicle or because they simply want to cut back on gas usage. For this reason, choose a location that is nearby a bus and/or train stop to open your employee options up to both drivers and people who prefer mass transit.
  
• Public transportation: Some people prefer to take a bus or train to work, perhaps because they do not own a vehicle or because they simply want to cut back on gas usage. For this reason, choose a location that is nearby a bus and/or train stop to open your employee options up to both drivers and people who prefer mass transit.